Call us at 8095155559|engage@instituteofmarketing.in
FacebookYouTubeInstagramLinkedin

SEO

Home » SEO

What is a sitemap? Types & Importance of Sitemaps in SEO

2019-07-05T13:59:11+05:30

  Sitemap is a data file where you record all the links & titles of your website. As the name signifies sitemap means the map of your website. In the sitemap, you will build the structure of your site & links in your site. A sitemap is a file where you give the details related to the pages, on your website. Search engines like google read the page carefully to crawl your website. A sitemap says the crawler which files you suppose is useful in our site and also gives some useful information about the files. Types of sitemaps XML Sitemap [...]

What is a sitemap? Types & Importance of Sitemaps in SEO 2019-07-05T13:59:11+05:30

Importance of URL in the SEO and why its important

2019-09-06T13:39:25+05:30

    URL (Uniform resource locator) is also known as a web address that indicates the location on a computer network as well as the protocol used to access it.     Why it’s important in SEO The most important procedure of SEO URL’s is to make it comfortable for the user for the search engine itself. URL’s is one of the most world website addresses. Everyone knows that the theories of URL structure, particularly it was related to Google rankings.     SEO Tips for setting up URL Length limit Keywords in the URL structure Use readable URL’s Use hyphens [...]

Importance of URL in the SEO and why its important 2019-09-06T13:39:25+05:30

How to use Google webmaster tools and their benefits

2019-07-04T16:10:40+05:30

        It provides an entirely free service that helps you to assess & enable your website performing in search results. It allows a free service to all website admins. Google webmaster also will enable them to see the status of indexing and optimize the visibility of their websites.       What is the use of Google webmaster tools There are many SEO tools on the market. But the Google webmaster tool is one of the most useful tools. It comes from Google itself, and it offers lots of essential SEO insights. It’s a set of tools for [...]

How to use Google webmaster tools and their benefits 2019-07-04T16:10:40+05:30

What is a Search Engine and how does Search Engine work

2019-07-04T14:44:58+05:30

    Search Engine is software; it works on the algorithm. It refers to a vast database of information according to the user’s query. It allows internet users to search for content via the www. Now today’s popular search engine is Google, and another popular search engine is Bing, Ask.com, etc. Why Google is the most popular search engine because many users think that Google is the fastest and the most authentic search engine, a study done in 2012 showed that 69.5% of users search by using Google and, Bing coming in second place at 25%. Google is also the first [...]

What is a Search Engine and how does Search Engine work 2019-07-04T14:44:58+05:30

What is a Meta Description? How to write Effective Meta Description

2019-07-02T11:07:40+05:30

    What is a Meta Description? A Meta description is also known as (Meta tag). Meta description is a HTML document. It plays an important role in On-page SEO. The Meta description is used to designate the page description. It provides a concise summary of the off-page; it helps us to improve the SEO rankings – Meta description up to 160 characters or less in length. As of 2017 google shows up to 275 characters. SEO Benefits of Meta Description: Good Meta Descriptions Results in High CTR for Pages Descriptions will Convince people to Click on the Pages Search engines [...]

What is a Meta Description? How to write Effective Meta Description 2019-07-02T11:07:40+05:30

Google Algorithms & Why Google Algorithms are Important

2019-06-25T16:32:58+05:30

Why Google Algorithms ?? Google Rolls out changes to its algorithms with the main aim to generate the best and relevant results for search quires. HummingBird: This hummingbird Algorithm name came from Precise and Fast Why Created? For Improving the Indexed Information. For Boosting Semantic Search. What does it do? Relevant information helps in ranking on the top of the search engines. Gives more Strength to Long-tail Keywords. The most appropriate page of a website gets open rather than the home page. Boosts the indexing of information instead of sorting the information. Penguin Algorithm: It aims to decrease the search engine [...]

Google Algorithms & Why Google Algorithms are Important 2019-06-25T16:32:58+05:30

Why SEO Marketing is Necessary?

2019-06-25T12:46:21+05:30

An important aspect of SEO is making your website easy for both users and search engine robots to understand. SEO helps the Search engines figure out what each page is about, and how it may be useful for users. There are three main reasons why you need search engine optimization. a) Increase rankings of websites. b) Increase Traffic to Websites. c) Increase Conversions. To Achieve Good Ranking, Increase Traffic, Conversions for a Website Should do ON Page Optimization and OFF Optimization for every Web Page. On Page, Optimization refers to the things that we can do ON your website to help [...]

Why SEO Marketing is Necessary? 2019-06-25T12:46:21+05:30

Will Marketing Leave SEO InThe Dust

2019-06-25T16:39:00+05:30

The internet has become an integral part of our lives. It has found its way into almost every possible entity that the human mind has created to date. It would seem awkward if we think for a second about our lives without the presence of the internet. Statistics show that we spent about 27 hours a week browsing through tons of information and services that the internet provides us. It can be seen early-on that the internet is a hub of crucial and vital information. It can be compared to a waiting hall of an airport where people from around the [...]

Will Marketing Leave SEO InThe Dust 2019-06-25T16:39:00+05:30

SEO vs. PPC

2019-06-25T16:43:57+05:30

SEO vs. PPC – Which Provides the Better Value to Business? One of the questions in Digital/Online marketing is "Should I have to Use SEO or PPC to get traffic to my website?" It's a great question because it pits two of the most common traffic strategies against each other: Pay Per clicks and organic clicks. Is one better than the other for your business? Before we can really answer these broad questions, we should tackle a few important issues first... In this article, I will correlate the things of Digital Marketing with the Supper hit Movie Batman Vs Superman. I’m [...]

SEO vs. PPC 2019-06-25T16:43:57+05:30

Get in Touch

  • Institute Of Marketing
    Ground Floor, Salarpuria TouchStone, Outer Ring Road,
    Kadubuseenahalli
    Bengaluru, Karnataka - 560103

  • 8095155559, 8919297237
  • www.instituteofmarketing.in
  • Monday - Sun: 09:00 AM - 08:00 PM

About us

Institute Of Marketing is one of the Best Digital Marketing training institutes in Bangalore,  started by Passionate Professionals.  which provides you with the premium Digital Marketing Courses in Bangalore, taking it to an advanced level of Marketing and Management studies. Practical sessions from the top and foremost industry experts enable students to gain practical exposure while learning in a personalized classroom training.     Read more

Toggle Sliding Bar Area

Contact Info

Institute Of Marketing, Ground Floor, Salarpuria TouchStone Kadubuseenahalli, Bengaluru, Karnataka - 560103

Phone: 8095155559

Mobile: 8919297237

Web: Institute of Marketing

Recent Posts